To choose a perfect digital marketing plan, define your goals, research your target audience and competitors, consider your budget, choose the right channels (e.g., SEO, PPC, social media), develop a cohesive strategy, monitor and optimize campaigns, and stay updated with industry trends and best practices.

Yes, it is feasible and highly recommended to conduct a complete website audit. A thorough website audit helps identify technical issues, improve site performance, enhance user experience, optimize SEO, and ensure compliance with best practices, ultimately leading to better website performance and online success.

To create a bespoke SMO (Social Media Optimization) strategy, define your goals, research your target audience and competition, select appropriate social media platforms, develop engaging content, implement effective posting schedules, engage with your audience, analyze results, and make adjustments accordingly for optimal social media presence and engagement.

Internet marketing costs can vary significantly depending on the strategies and channels used. While some methods like email marketing and social media can be cost-effective, others like pay-per-click advertising or hiring digital marketing professionals may incur higher expenses. It’s important to allocate a budget based on your goals and desired outcomes.